Run the same campaign across all tools and measure open rates.
#Constant contact cost series
One thing we really wanted to test with all the email marketing tools in this series was deliverability.Īs you can imagine, this is quite a difficult thing to test and we spent a lot of time coming on with various ways to do it, but we eventually settled on two separate methods. If you run a business in online marketing and you don’t want to jump through endless hoops to be able to send a simple email, don’t go anywhere near ConstantContact. It was only when I created a new account for Health Ambition that everything ran smoothly, with no account restrictions or BS rules. To say I was frustrated is an understatement. To cut a long story short, I ended up wasting hours of my time on the phone, speaking to multiple support reps, showing examples of the type of email content we would be sending, and ultimately ended up being rejected.
I spent about 20 minutes explaining the legitimacy of the business, and why publishing content about making money online is not inherently scammy. Once I got through to the support team, they immediately grilled me on Authority Hacker’s business practice, quoting our content on things like “make money online” and “win X amount of marketing tools”, etc. I don’t necessarily blame them for that, but it was the only email marketing tool where I had to call up and wait on hold for 30 minutes before I could get support onto it.īut that’s where things got really weird. In the case of Authority Hacker, that was online marketing. My theory is that ConstantContact put a restraint on accounts operating within specific markets. In terms of reporting, one thing you can turn on is something called “Early Results”, which is basically a mini-report that goes to your inbox after 48 hours. Some would argue it could even be detrimental to deliverability, since things like link tracking has been known to set off spam filters, which may not be ideal for a high-priority campaign. Turns out, Constant Contact tracks everything by default, and it’s not something you can turn off.
#Constant contact cost how to
The first thing I looked for was how to enable tracking, and strangely enough, there weren’t any options for it. Tracking & ReportingĬonstant Contact boasts a lot of great tracking and reporting features, which is why I was super excited to dive into this aspect of the tool. Of course, it’s always recommended you check their list of integrations before subscribing to the service.
#Constant contact cost software
With a strong library of integrations and Zapier support, you should have no problems fitting this software into your current stack. This is one area where Constant Contact benefits from it’s age. System & SegmentationĬonstant Contact, like the vast majority of email marketing tools on the market today, uses a tag-based system to sort and segment subscribers.įor most people, one of the first things you’ll look for in regards to subscribers, is importing your current list.Ĭonstant Contact offers a number of ways to do that, including pasting contacts information directly, uploading a CSV, or importing from external applications. If you want a more in-depth breakdown of the process I used to review Constant Contact, I suggest you check out my email marketing tools roundup. Constant Contact Reviewįor this review, I fired up Constant Contact to see how it performs as a standalone tool, and in comparison to popular alternatives.įrom here on out, I’ll share my experiences using this software, along with what I liked and didn’t like along the way. The tool is also owned by Endurance International, the same company behind large web hosting services such as Bluehost, Hostgator and JustHost. Constant Contact is the oldest email marketing tool in our email marketing series, with the first iteration of its software available in 1995, eventually taking its current name in 2004.
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